The Savoy name grew and has become a legend in the art of good service and hospitality.
Savoy Residence’s signature projects represent a high-end real estate concept that convey an image of modernity and harmony based on timelessness and sophistication values. The brand combines several exclusive services and the access to a growing collection of hotels, while providing the quality seal of a market leader with over 40 years of expertise in the construction business.
The very first and original Savoy hotel opened its doors in 1918. The hotel immediately welcomed the most distinguished aristocracy and visitors from all over Europe, then helping the Savoy name to grow from a small family business to a legend in the art of hospitality.
In 2015, AFA Group (founded in 1981) acquired the Savoy brand. With a consolidated international dimension based on the three fundamental pillars of construction, hospitality and real estate, the group has brought into the mix the Saccharum and the Calheta Beach hotels in what was a remarkable milestone in the history of AFA Group.
In 2019, the AFA Group’s hospitality business was renamed as Savoy Signature, a signature brand with a growing hotel collection. Since then the goal has been that each hotel transports travelers into unique places and stories, offering accommodation concepts that are unrivaled in terms of architectural quality, offers and service.
Modernity, consistency and confidence
Founded in 1981 in the Madeira Autonomous Region, AFA Group is today a business group with a consolidated international position active in several sectors, including construction, real estate, hospitality sector, business aviation, media, waste management, cement sales, aggregate mining and sales, highway concessions and energy.
Signed stories, lived by you
The concept is extended to the six hotels that currently make up the Savoy Signature hotel collection: Savoy Palace – Tribute Cosmopolitan Resort, the only member of The Leading Hotels of the World in Madeira; Royal Savoy – Heritage Sea Resort; Saccharum – Hedonist Design Resort; Calheta Beach – Fine Sand All-Inclusive Resort; Gardens – Panoramic Adults-Only Hotel; Next – Connected Sea Hotel.
An alliance of values
AFA Real Estate, one of the other business areas of the Group, to take advantage of this projection and international recognition of the Savoy brand, decides to team up with Savoy Signature and from this merger, the SAVOY RESIDENCE concept is born, which uniquely combines a housing proposal with quality, lifestyle and services of a hotel.